I Matter provides up to three free behavioral health sessions for Colorado youth ages 18 or younger or 21 or younger if receiving special education services. The program reimburses participating providers, who are licensed clinicians.
Marketing and Outreach
The I Matter program has a statewide public awareness and outreach campaign that includes digital ads on platforms such as TikTok and Snapchat and on-the-ground outreach to schools and youth organizations. Both the awareness campaign and the IMatterColorado.org website were informed by youth feedback.
Help us get the word out to youth! Share these social media graphics and order I Matter materials, including posters, rack cards, stickers, banners and more, free of charge.
About the Program
Colorado House Bill 21-1258 established this temporary program to provide access to mental health and substance use disorder services for youth, including addressing needs that may have resulted from the COVID-19 pandemic. In June 2021, Governor Jared Polis signed the bipartisan legislation, which dedicated $9 million to the program as part of the Polis-Primavera administration’s Colorado Comeback roadmap. I Matter is funded and administered by the Colorado Department of Human Services, Office of Behavioral Health. The program is funded until June 30, 2022.